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Few Small Wallets and new Etsy Search Algorithm


Black Cat Wallet!

I've been having a lot of fun making a few bi-fold wallets! I tried out different fabrics, from quilting cotton to linen and denim.
It feels good to finally sewing wallets and stuff after so many months making face masks. I'm still making a few for family and friends and also offer face masks in my Etsy Shop. The Trio Spacious Face Masks is quite popular and it feels good to get nice feedback from buyers! Thank you !!

Besides that, last month I was busy with getting my tax ID done. Lucky me, my dear hubby is a CA so he's been a great help. I am totally blank when it comes to tax! Finally, all those are done and there's a couple of things I need to do regarding my small business. After getting my GSTIN done, I feel like I'm doing a real business. It's scary at the same time! I need to learn more and get all my papers organized! Wish me luck!

Back to the wallet, I'm working on the pattern right now. It's progressing quite slow, I am about 70% done with the editing, I just need to edit a couple of photos and add them in the pattern! There will be a zipper version and a flap version. I'm so excited to share the pattern. It's super easy! Once I'm done with a few custom orders, I'll be able to sit and finish the pattern.  Hopefully, I can release it within this month. 


 Small Bifold Wallet

The above photo is a few of the flap versions that I made and they are available in the SHOP now. And here's the zipper version:




ETSY NEW SEARCH POLICY

By the way, last week in the Etsy Q3 report, they said they are going to implement Personalized search. WHich means Etsy is doing what Google and others are doing. What does this mean? This mean:
1. Etsy is showing potential buyers search results based on their search history. 
2. Every buyer will see a different result even if they search using the same keywords.
3. Etsy is showing more local shops. But if you sold one item to a buyer from a particular city, state, or country, your products might be shown in the search result of that particular city, state, or country. This happened to me several times last month, where I sold a few items to people in the same state in the USA within a week. 

If you want more in-depth analysis you can tune in to Kara Buntin Youtube Channel. She's the best! I learned a lot from her video series and her class! 

Now, what can we do as an Etsy Seller in India?
1. Do not change your keywords right now. Instead, observe your Etsy stats more and start working on your social media marketing. I shared about Basic Pinterest Marketing with Etsy India Sellers at our Monthly community meet last month. 

2. Optimize your listing, especially those which don't get enough views or visit. Etsy search trend changes every week or so. Optimizing old listing or almost expired listing, do help in boosting in search placement. 

3. If you're using Etsy ads, make sure to optimize the listing before put them in Ads!

I hope these little tips help! Competition is tough everywhere, but if you learn how to do it properly and hold on to your dreams, you will make it!

Thank you for stopping by today!

Have a nice day!
Elvira









Reopening My Etsy Shop after Vacation Mode

 As you know, I really enjoy making simple and small quilts. And since I took the Kawandi Quilt Workshop last month, I've been hook to hand quilting. I have many small patchworks waiting to be made into something, but always got sidetracked. Well, I always have several projects going on besides working on orders. But you know what? Working in something you love is a great mood booster. And no, you don't have to follow so and so design or style or trend. Just simply do what you're happy to do. Even if it's a simple project. 



Last week I finally open my UFO/WIP bins and started working on small hand quilting projects and I am so happy with the result. In the Kawandi workshop last month, Saba told us about big stitch quilting (check out this post), which apparently trending now. I looked up about it on Pinterest and it's basically running stitch hand quilting like sashiko, Kantha, boro, and kawandi. Now, there is more than just running stitch! All those arts have a significant style and history behind it. And I'm so happy I'll be learning more about Kantha in next month's Workshop with Brinda Ma'am. so stay tuned and make sure to subscribe to my blog :D. 



I've been procrastinating about re-opening my small quilt shop on Etsy and finally a few days ago I did it! Wish me luck and if you have a little time, do check it out and favorite the shop! Thanks!!

VISIT MY QUILT SHOP

Right now, I only listed ready to ship items. Mostly are mug rugs and coasters! I really love the rectangular coasters. I used solid color at the back, so it will have a unique design and make it reversible! 




The coasters come in a set of 2 and since the gifting season is here if you buy 3, I offer free Express Shipping (5-7 days delivery)! The offer is also valid in my Handmade Shop.




What happened during Vacation Mode? 

Well, if you also thinking of re-opening your Etsy shop after a long hiatus like me, there are a few things you have to keep in mind.

According to Etsy, here's what happened when you put your shop on Vacation Mode:

  • Your shop will still appear if someone searches for your exact shop name, but will not appear as an auto-suggestion in Search or other shopping tools.
  • Your items won’t appear in Search.
And when you re-open your shop, it's basically like starting a new shop. What I noticed tho, my products still WON'T appear in searches for at least 24 hours after I activated the shop. Well, I used to put my fabric shop and handmade shop on vacation mode when I travel for a month or two, but I always able to bounce back within a few days. 
I think it's because the shop was not active for a long period of time, and during that time many changes have happened in Etsy, and all my previous data sort of deindexed. Now, I will have to work from scratch again! How exciting is that! :D

Now, how to get your shop up and running again after a long vacation mode?

I've been reading a few blogs and articles and I'm trying out a few things right now. When I checked my stats, I still have visitors every month even though it's very minimal. The visit mostly comes from my other shops. 
Here are a few things I am doing now:
  • Edit my shop - fill up all the shop policy, announcement, about info, etc
  • Editing the listing photos. If you have stock of your previous products, you can retake the photos, editing the title, tags, and description. 
  • Adding new products at least one every day! If you have many items to list, DO NOT list them all at once. By listing one or a few products each day, your shop will get a little booster in search placement. 
  • Post shop updates every day and
  • Share it on Social Media as much as you can. Using Etsy social media updates comes with a link to your listing. It's very convenient instead of copy-paste the link from the browser.
  • If you have a blog, it's a good time to post about it too (like what I am doing now).
  • If you have a small budget to spare, you can consider using Etsy Ads, starts with a minimum amount, and increase it as needed.
I've seen an increase in views and visit since yesterday and hopefully will hear a ka-ching soon :D

If you're thinking of opening an Etsy shop, use this LINK to get 40 free listings! 

Thank you for stopping by today.
Happy Sewing!

~ Elvira




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